Senior Videographer, Communications and Marketing
Job no: 494636
Work type: Staff
Categories: Communications & Public Relations, Full Time
Pay Grade: 29E
Context of the Job:
Under the general direction of the Creative Director, the Senior Videographer produces compelling video content that positions the University for success in telling its brand story, engages with current and prospective students, alumni and the greater University community around the globe. These products will enjoy broad viewership among a variety of audiences, across the University of Delaware’s digital platforms and channels as well as high-profile events.
Working closely with members of the Office of Communications & Marketing team, and with partners across campus, and in a self-motivated capacity, the Senior Videographer will oversee all facets of video production, including, but not limited to, concept and story development, gathering video and audio footage, editing, post-production, and archiving of branded, short-form and long-form videos used primarily on the web and on social media.
- Capture homepage video content with a storytelling focus. This includes, but is not limited to, interviewing compelling sources in the field, integrating text and graphic overlays for standalone videos as well as delivering ambient scene-setting videos specifically for the University homepage.
- Develop, coordinate, implement the overall concepts and content of videos that will bring the University’s brand to life effectively and consistently.
- Attends events on campus and captures raw video and interviews for use in marketing and communications materials.
- Partners with marketing and content strategy teams to advance business objectives by use of videography.
- Produce multimedia displays and audiovisuals for University use. Write/edit text or script; procure visuals, music, narrators; obtain necessary copyright permissions; coordinate production; produce videos; set up and market final product.
- Responsible for organizing and managing the University’s completed videos and b-roll. This person will collaborate with creative team members to share resources.
- Maintains equipment inventory and field and studio production schedules.
- Stay abreast of technological advancements in videography, photography, outreach, multimedia and social media
- Plan and manage multiple projects, communicating with stakeholders throughout the production process.
- Captioning of videos to ensure accessibility.
- Perform miscellaneous job-related duties as assigned.
- Bachelor’s degree and three years of related experience, or an equivalent combination of education and experience. Degree in Audio/Visual Communications, Design, Film or Video preferred.
- Experience with video storyboarding, shooting, editing and posting to social media and websites.
- Visual composition skills with the ability to conceptualize and produce story telling video productions.
- Proficient in Final Cut, iMovie, photo editing software, such as Photoshop, and management of social media platforms–specifically Instagram, and YouTube in addition to Facebook and Twitter.
- Knowledge of lighting for video and audio production using DSLRs (preferably Canon systems) and audio recorders.
- Ability to configure, operate and maintain studio and/or field audio, lighting and associated production equipment.
- Knowledge of trends in social media, multimedia and digital publishing techniques.
- Ability to assess situations rapidly in a fast-paced environment, develop creative and cost-effective ways to solve problems, and establish cooperative working relationships with other campus units as well as external vendors.
- Ability to handle multiple projects at a given time, establish schedule and meet deadlines in a productive manner, and problem-solve various technical challenges.
- Effective interpersonal, oral and written communication skills.
- Ability to work independently and as part of a team.
- Some still photography may be required
- Experience in digital asset management systems preferred
- Working experience with Mac computer systems and proficiency in MS Office software (Word, PowerPoint, Excel).
- Periodic weekend and evening hours to support programmatic activities.
- Frequently moves equipment weighing up to 50 pounds across campus for various production needs.
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